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About Julied


Julied Estelle, based in Munich, is a fashion designer and illustrator with German, Korean and Vietnamese heritage. 


She has always dreamed of working in fashion ever since she was a little girl dressing up in her mother’s and grandmother’s costumes, heels, and hats. Studying the vogue as her bible and persuading friends to dress up for fashion shows was her idea of fun. In addition sketching and photography have always fulfilled her everyday life. To establish her own haute couture brand one day would be her dream come true.


Specializing in evening wear and accessories, she has experienced the Met Gala and the Fashion Week in New York, Paris and Berlin. Working for different labels such as ESCADA, TALBOT RUNHOF, PRABAL GURUNG and AZZEDINE ALAÏA was part of her journey. 


She loves traveling around the world to be inspired by culture, food and color. Furthermore, she aspires to share her experiences and visual creations to let people escape and be part of her own Dreamworld. 

2021 she has launched her fashion illustrated cookbook "Prepare it to wear it" in English and in German and has worked as a freelance Designer.


Since 2022 she is working as a creative director at KINGA MATHE specialising in traditional German dresses: Dirndl. On top Julied has co-founded the company SUITITION combining fashion with mindset: Powersuits which empower! 

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